Click to Win
Accelerate Product Sales and Gain Valuable Information
A Click to Win programme is an online instant win mechanic and therefore will accelerate product sales and in addition, the mechanic gathers data when participants answer relevant, basic questions before entering their unique reference code from the promotional material (packaging, leaflet etc). As a result, the brand can gain valuable information and develop a more consumer focused, interactive brand experience.
Summary of Benefits:
- Drive rate of sale.
- Encourage trial.
- Raise awareness of product range.
- Accumulate intelligence about consumer purchasing behavior.
- Gather an opt-in database and introduce direct communication to brand consumers.
- Provide strong POS impact and standout.
- Create a differentiated marketing communication targeted directly at the consumer.
- Drive multiple and repeat purchases.